In July 2007, 250,000 Australians a year took a cruise. Ten years later more than one million Australians a year are cruising—a target Sherry set for the industry that was achieved five years early.
In July 2007, Carnival Australia had five ships based in Australia year-round or seasonally. Ten years on, 14 ships are based in Australia year-round or seasonally, including the combined nine P&O Cruises Australia, Princess Cruises and Carnival Cruise Line ships homeported in the region year-round.
The past decade has seen significant success for all seven cruise lines in the Carnival Australia suite of brands—P&O Cruises Australia, Princess Cruises, Carnival Cruise Line, Cunard, Holland America Line, Seabourn and P&O Cruises World Cruising.
In thanking the Carnival Australia team Sherry said: ‘Nothing that we have done could have been achieved by one person. This is the celebration of a great team. I couldn’t have done anything without your commitment and your good humour. Your contribution has helped make Australia the third highest source market in the world and that is quite an achievement.’
Stein Kruse, Holland America Group ceo, sent this message: ‘You came in at a time when there were challenges and you set forth to make the necessary changes, setting a million Australian passengers a year as the milestone and reached the target years ahead of schedule.’
Jan Swartz, president Princess Cruises and Carnival Australia, said: ‘You can take great credit in building such a strong team in Australia and in developing such a dynamic industry. On a personal note, as a woman in business you have been such an inspiration to me and to so many others.’