Technology is transforming guest services on board cruise ships, while the power of social media is helping lines monitor and improve guest satisfaction.
MSC Cruises' first world cruise is under way, a voyage that will visit 49 destinations in 32 countries. MSC Magnifica is traveling from the Mediterranean to the Caribbean, through the Panama Canal and across the Pacific to the Indian Ocean, through the Arabian Gulf and back to Europe.
Costa Cruises' new international advertising campaign features Spanish actress Penelope Cruz as a mermaid bewitched by the sound of a Costa ship. She goes aboard through a 'magic passage' and experiences the excitement and 'happiness squared' (a reference to the company's tagline).
LidaComm, Inc., a Fort Lauderdale-based travel marketing communications firm led by cruise industry veteran Jim Lida, has been selected by Oceania Cruises and Regent Seven Seas Cruises to revamp descriptions for approximately 1,700 shore excursions in the Mediterranean, Africa and Middle East.
Carnival Horizon’s arrival at PortMiami, its new year-round home, was marked with a celebration on Thursday highlighted by a basketball-themed event featuring the company’s chief fun officer—NBA Hall of Famer Shaquille O’Neal—along with Miami Heat legends Alonzo Mourning, Shane Battier and Glen Rice.
Royal Caribbean International has designed and built a first-of-its-kind tool that transforms travelers’ photos into an original, shareable soundtrack with a video to match.
MSC Cruises teamed with YouTube vlogger and influencer Luciano Spinelli for a class on how families can capture the best shareable vacation photos and videos.
Actors and avid Royal Caribbean International fans Carlos and Alexa PenaVega, along with their 17-month-old son Ocean, will serve as the 'godfamily' for the world's largest cruise ship, Symphony of the Seas.