Princess Cruises launched its first international advertising campaign developed and produced specifically for Asian markets.

Rostock-based A-Rosa Flussschiff has launched a multimillion-euro lifecycle program for its fleet trading mainly on the Rhône and Danube rivers. In other news, the line is expanding to the UK with a branch office to be set up there early this year.

Silversea Cruises ceo Roberto Martinoli said Australia will soon replace the United Kingdom as the company’s No. 2 global source market.

Carnival Corp. shares tumbled more than 9% Thursday as the company delivered a better than expected fourth quarter on a third consecutive record year but gave disappointing earnings guidance.

In what may be a first aboard a cruise ship in North America, Chinese travelers can now use Alipay and WeChat Pay payment options while shopping in the boutiques aboard Ruby Princess.

Norwegian Jewel will be returning to Australia for a fourth extended season in 2020/21, as flagged earlier by Seatrade Cruise News.

Cruise Lines International Association estimates 30m people will take cruise vacations in 2019, up 6% from the expected 28.2m in 2018.

MSC Cruises is now carrying US citizens to Cuba for the first time as MSC Armonia embarked passengers at PortMiami on Monday. The seven-night sailings visit Montego Bay, Grand Cayman and Cozumel before arriving in Havana on Saturday for an overnight stay.

Reinforcing its commitment to expand and diversify global sourcing and distribution, Norwegian Cruise Line Holdings promoted Harry Sommer to president, international.

Relatively unknown to the cruising public in France but convinced of its growth potential there, Oceania Cruises is expanding its presence in the market.

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