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High level discussions on the Asian cruise market to take place at Seatrade Cruise Asia

High level discussions on the Asian cruise market to take place at Seatrade Cruise Asia
London (19 May 2015) - With the imminent arrival of Seatrade Cruise Asia at the Busan Exhibition and Convention Centre in Busan, Korea from 11-12 June 2015, cruise industry experts and leading figure heads are gearing up to lead a ground-breaking debate on the Cruise industry within Korea and the Wider Asia Market.

In an industry with a global worth of over $177 billion, the Asian burgeoning cruise market currently holds 5% of the market share. However, with the number of Asian cruise passengers set to exceed 2.1 million this year, and as many as 8 million by 2020, the region is on track to become the world’s fastest growing cruise market.

In order for the region to take a larger chunk of the market share and live up to these staggering statistics, it is vital for the industry to not only understand the products and itineraries that will appeal but also the likely future pattern of cruise tourism development, in particular in its region leader, China. which is expected to generate 4.5m passengers by 2020.

Can we expect to see any more Asian entrants into the local cruise market? How can the Korean and other Asia economies maximise the impending benefits of cruise tourism? And what is the current nature and scale of the opportunity for Asian shipyards in cruise ship construction and refurbishment?

An impressive line-up of unmissable speakers at Seatrade Cruise Asia will be providing delegates with this invaluable insight into Korea and the Wider Asian market, and are set to include the following leading lights within the industry; Alan B. BUCKELEW Chief Operations Officer, Carnival Corporation & Plc, Michael HACKMAN EVP, Marine Operations and New Ship Building, Genting Hong Kong Limited, Anthony H. KAUFMAN SVP, Asia Operations, Princess Cruises, Ki-tack LIM President, Busan Port Authority, Zinan LIU Vice President China & North Asia, RCCL, & Chairman, CLIA North Asia and Oliviero MORELLI President, Japan, MSC Cruises.

Seatrade Cruise Asia is hosted by Busan Port Authority, Busan Metropolitan City, Korea Tourism Organization and Korea Marine Leisure Network.




Editor – Nina Marston at Seatrade, Tel +44 1206 545121 or email [email protected]

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Notes to the editors:

About Seatrade Cruise Asia

This June 11-12 2015 sees the newly formed Seatrade Cruise Asia event  launch in Busan, Korea. This event is a combination of the previous Cruise Shipping Asia-Pacific and Seatrade All Asia Cruise Conventions. The event will be the world’s largest annual cruise industry event purely focused on Asia and comprises of an exhibition, conference, networking and travel agent training.

Seatrade Cruise Asia forms part of the series of global Seatrade events, websites and publications that covers every aspect of the cruise and maritime industries, bringing together key people to encourage innovation and to produce powerful learning, networking and promotional platforms.  Founded in 1970, Seatrade was acquired recently in 2014 by UBM, the world's second largest media and event organiser.

For full details about this event, visit

Find out more about Seatrade and UBM, Visit Seatrade Global and UBM EMEA