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RWS Entertainment Group rebrands as RWS Global

A performance created by RWS for MSC World Europa’s Luna Park
RWS Entertainment Group is relaunching as RWS Global comprising subsidiaries RWS, ted, JRA and ARC. 

It reflects the company’s reach, as it celebrates 120 years of combined experience across these brands. The ‘one-stop-shop’ delivers experiences for parks and resorts, cruise lines, destinations and brands globally.   

‘We are beyond excited to marry the superior talents and capabilities of RWS, ted, JRA and ARC under the umbrella of RWS Global,’ said Ryan Stana, founder & CEO, RWS Global. ‘This new creative synergy and talent pool will shatter expectations of what live experiences could and should be, reinvigorating in-person moments for both guests and brands.’

Stana added, ‘Four companies have become one team with endless possibilities that reach over 50 countries in six continents...’  

The brands 

Headquartered in New York City, RWS works with some of the world’s largest parks, resorts, cruise lines, destinations and brands. Services include concept and design, show production, seasonal experiences, talent recruitment, costume design and build, leased experiences and guest acts.

ted delivers 360-degree experience design and implementation for parks and resorts, cruise lines, destinations and brands. Its capabilities include AV and technical, custom character development, music and media, fitness and wellbeing and retail and merchandising. The London-based company has operations in 50 countries and decades of collective expertise with a high-level creative team. 

An immersive exhibit or a storytelling world are among what JRA can design and build. Headquartered in Cincinnati, Ohio, USA its services include master planning, writing and content development, experience planning and design, executive media production, graphic design, art direction and project management and fabrication.

Connecting directors and producers to a diverse talent pool for theatrical and commercial projects, ARC casting finds fresh talent and is committed to fostering an inclusive casting environment. Services include casting for national, international, touring and Broadway theatrical productions, as well as television, film and commercials.

RWS Global, consisting of creative, administration, talent casting & recruitment and marketing & business development departments, will support all four subsidiaries.

Craig Laurie, chief creative officer, RWS Global, commented, ‘We are committed to raising the bar by elevating experiences from concept to completion as one powerhouse team.’