So said Lucian Alexandru, ambassador, Effy at the store's opening on board MSC Cruises’ MSC Virtuosa – the first vessel to resume sailing in the UK.
Passenger numbers swell at opening
Alexandru and his wife, Diana Alexandru, supervisor, Effy showcased jewelry items to a number of passengers at the store's May 25 opening, ‘Items here range from £95 to £150,000,’ explained Lucian, ‘there are 1,600 jewelry pieces on board the ship now.’
Effy stores can be found on all MSC Cruises’ vessels; a contract between the brand and the cruise line means an Effy store can be found on every MSC Cruise ship, with future vessels also set to feature Effy stores.
Free gifts for those who attended
Passengers who attended the launch were rewarded with a free pendant.