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Curtains up on Seatrade Cruise Virtual: Guest Experience

The second in the Seatrade Cruise Virtual series of three consecutive one day events moves the onboard Guest Experience into the spotlight today.

Mary Bond, Editor in Chief

April 13, 2021

2 Min Read
Credit: Seatrade Cruise News

The day kicks off at 11.00 BST with Bernhard Stacher, vp of global hotel operations, MSC Cruises and Dietmar Wertanzl president & CEO, CMI Leisure Management talking through what it takes to welcome guests back on board both from a smaller and larger ship perspective.

How will on-board dining and entertainment change to account for new health and safety measures, and to keep up with current trends is the subject of a discussion between Jaques van Staden, vp food & beverage, MSC Cruises and Frank Weber, svp, hotel operations, Virgin Voyages, moderated by Richard Regan, director, partner relations, CLIA.

Turning to onboard entertainment, Ryan Stana CEO and founder, RWS Entertainment Group leads a discussion on how can you give great entertainment with less entertainers and what are the new set up requirements to account for COVID-19 and how does this impact the musicians themselves? 

Retail therapy

Starboard chief Lisa Bauer and Adrian Pittaway, head of retail, MSC Cruises join a panel discussion on shopping trends for next year’s traveller and addressing when people return to travel will they be looking for a familiar, but safer, shopping experience, or something elevated? What does on board retail look like when cruising resumes in earnest? 

Back to Normal

Rounding off the day, tune in to Josh Leibowitz, president, Seabourn Cruise Line talk to What Is ‘Back To Normal’  and what being on board looks like in the future. 

Three targetted events

Seatrade Cruise Virtual: Guest Experience is the second of three one-day events from April 12-14; the other targeted events focussed on Health & Safety yesterday and Technology & Innovation on April 14.

Participants can choose to attend one, two or three of the day-long events depending on areas of focus. Delegates for today, or the series, can watch all the content on demand either later and for the next 30 days.

Registration is available here and the agenda can be accessed here

Read more about:

onboard retail

About the Author

Mary Bond

Editor in Chief

Mary Bond is Group Director, Seatrade Cruise a division within Informa Markets and responsible for the Seatrade portfolio of global cruise events, print and online cruise publishing.

Mary is also the publisher and editor-in-chief of Seatrade Cruise News and Seatrade Cruise Review magazine.

Mary has worked in the shipping industry for 39 years, first for Lloyd’s Register of Shipping before joining Seatrade’s editorial team in 1985.

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