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LG Business Solutions' display technology for tomorrow’s cruise ships

Outdoor DVLED screens, ultrawide displays and transparent LED film were some of the new technologies showcased by LG Business Solutions USA for cruise ships at Seatrade Cruise Global.

Mary Bond, Editor in Chief

April 17, 2024

2 Min Read
Credit: Seatrade Cruise News

The company demonstrated examples of cruise-ready TVs, digital signage and DVLED displays which, according to Jacob Benner, senior hospitality sales director at LG, can create new opportunities for engagement, messaging and guest experiences.
 
‘We are keenly aware of guest and cruise line expectations for technology-based entertainment and experiences,’ Benner said. ‘Forward-thinking cruise operators can leverage the latest display technologies throughout a ship to differentiate their services while optimizing use of space and enhancing the overall guest experience through outdoor movie nights, personalized in-room entertainment and interactive touch screens.’
 
Outdoor display needs

Benner said the star attraction of LG’s booth was the DVLED Zone, centered around the sea-ready outdoor direct-view light-emitting diode display (model GNEB) that can be used for virtually any outdoor display need, including oversized screens to show movies or major sporting events. 

LG technology’s marine-grade protective coatings, robust IP67 protection and corrosion-preventing design enables reliable performance and longevity, while the adjustable 6,000 nit brightness capability is designed to deliver stunning picture quality even in direct sunlight. Available in two versions offering either 6.25mm or 8.33mm pixel pitches, combined with convenient front and rear maintenance access, makes it easy for operators and design professionals to optimize experiences and expenditures.

Also showcased, Ultra Slim DVLED signage displays with pixel pitches as low as 1.5mm, enbabling  new creative opportunities made possible by transparent color LED film that transforms glass surfaces into digital displays without impeding visibility. 

In another area of the booth was a 136-inch All-in-One DVLED display with webOS™ smart platform, an embedded controller and speakers that make it ideal for atriums and other high-traffic areas.
 
In-cabins TVs

At the booth’s In-Cabin Zone, attendees interested in elevated stateroom experiences saw how LG’s line of cruise-ready 4K Ultra HD cabin TVs with the webOS smart platform provide options for every size room and enable deployment of custom welcome messages and videos. These cabin TV models range from 22- to 55-inches.
 
In the Public Space Signage Zone, visitors had the chance to view LG’s 86-inch ultra-wide and 37-inch ‘stretch’ displays that are suited for columns, hallways and maximizing utilization of unique spaces. The 55-inch touchscreen can be deployed for disseminating information, wayfinding or to offer gaming options. 

Other public signage products include the LG Kiosk, a standalone unit with a 27-inch touchscreen ideal for accessing information, facilitating check-ins or offering special event ticketing, as well as LG 75- and 110-inch 4K displays that highlight the vibrance and impact of high-quality content.
 
Electric Vehicle charging stations

The company also showed off its advanced new electric vehicle (EV) charging stations for cruise port visitors to charge their EVs. These owner-operated chargers will help cruise brands take part in the EV charging market without relying on third parties, empowering them to set their own rates and ensure enough capacity to meet local demands.
 

About the Author

Mary Bond

Editor in Chief

Mary Bond is Group Director, Seatrade Cruise a division within Informa Markets and responsible for the Seatrade portfolio of global cruise events, print and online cruise publishing.

Mary is also the publisher and editor-in-chief of Seatrade Cruise News and Seatrade Cruise Review magazine.

Mary has worked in the shipping industry for 39 years, first for Lloyd’s Register of Shipping before joining Seatrade’s editorial team in 1985.

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