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Norwegian Cruise Line announces beverage partnership with Coca-ColaNorwegian Cruise Line announces beverage partnership with Coca-Cola

Norwegian Cruise Line has agreed a beverage partnership with the global iconic Coca-Cola drink brand.

Mary Bond, Editor in Chief

September 2, 2022

1 Min Read
Credit: Seatrade Cruise News

Norwegian Prima, named last weekend in Reykavik in Iceland, is the first vessel in NCL’s 18-ship fleet to carry Coca-Cola as its official soft drink with the remaining NCL ships all tied in by the end of December 2022. 

Sommer and Coca-Cola bear

In celebration of the new partnership Harry Sommer, president and CEO of Norwegian Cruise Line and Coca-Cola’s famous polar bear toasted to the occasion with a Coca-Cola beverage at the Penrose Atrium.

Sommer commmented, 'as a company rooted in history, Norwegian Cruise Line is honored to align with a fellow beloved brand, Coca-Cola, and we look forward to leveraging this relationship to continue to enhance our guest experience.'

As the first of six vessels in the new Prima class, the brand's first new class of ships in nearly ten years, Norwegian Prima debuted last Saturday and sailed to Cobh in Ireland, arriving on August 30.

 

About the Author

Mary Bond

Editor in Chief

Mary Bond is Group Director, Seatrade Cruise a division within Informa Markets and responsible for the Seatrade portfolio of global cruise events, print and online cruise publishing.

Mary is also the publisher and editor-in-chief of Seatrade Cruise News and Seatrade Cruise Review magazine.

Mary has worked in the shipping industry for 39 years, first for Lloyd’s Register of Shipping before joining Seatrade’s editorial team in 1985.

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