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Brenock Technology inks software deal with Virgin Voyages

Virgin Voyages signed a five-year agreement with Brenock Technology for its port cost management software.

Anne Kalosh, Editor, Seatrade Cruise News & Senior Associate Editor, Seatrade Cruise Review

June 27, 2023

1 Min Read
Credit: Seatrade Cruise News

Virgin will use Brenock’s planning and port cost management tool, Integrated Management System, across its fleet of four ships. IMS is cloud-based and mobile-ready, providing a modern, end-to-end cruise management system.

Manages costs across all operational categories

IMS is a single-platform solution that manages fees and expenses across all operational categories from start to finish, including itinerary and contract changes, luggage and transfers, tugs and waste, and billing and forecasting.

'Brenock’s tools give us visibility into data and analytics throughout our voyage lifecycles unlike we have ever had before,' said Juan Trescastro, VP global destinations, Virgin Voyages. 'The ability to control and manage nearly all aspects of a voyage in one platform enables us to continue to scale our fleet and provide the best quality experiences for our sailors (passengers).'

Virgin first with IMS

Virgin Voyages will go live with the Brenock planning tool in the third quarter. It is the first cruise line to implement Brenock’s IMS solution.

Brenock IMS is designed to increase the efficiency of planning logistics and managing costs across Virgin's fleet, streamlining staffing, resources and invoices for each voyage. The one-platform tool also offers fuel and berth reservation management and marine port call tracking. All capabilities are automated, allowing real-time reporting across every stage of the voyage.

'We’re excited to have Virgin Voyages go live will our full suite of cruise planning solutions,' said Manus Walsh, president and founder of Brenock Technology. 'We know the importance of having real-time access to operational data at every stage of the cruise lifecycle.'

Miami-based Brenock's cruise line partners include Royal Caribbean International, Celebrity Cruises, Holland America Line, Princess Cruises, Seabourn and P&O Cruises Australia.

Read more about:

Virgin Voyages

About the Author

Anne Kalosh

Editor, Seatrade Cruise News & Senior Associate Editor, Seatrade Cruise Review

Anne Kalosh covers global stories, reporting both breaking and in-depth news on cruising's significant people, places, ships and trends. A sought-after expert on cruising, she has moderated conferences around the world, including the high-profile State of the Industry panel at Seatrade Cruise Global. She created and led the acclaimed itinerary-planning case study for Seatrade's cruise master classes held at Cambridge and Oxford universities. She has been the cruise columnist for AFAR.com, and her freelance stories have appeared in a wide range of publications, from The New York Times to The Miami Herald.

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