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70% of Royal Caribbean's nine-month world cruise sold within a week

Royal Caribbean International sold 70% of its first-ever world cruise, a 274-night odyssey starting in late 2023, within a week of sales opening.

Anne Kalosh, Editor, Seatrade Cruise News & Senior Associate Editor, Seatrade Cruise Review

October 29, 2021

1 Min Read
CRUISE Michael Bayley
'Even we were taken aback by the unbelievable response of our loyalty members,' Michael Bayley saidPHOTO: SBW-PHOTO

Diamond status and above of the company's 16m Crown & Anchor Society members got an exclusive seven-day booking window.

Royal Suite went for $760,000

The average price for a balcony room was $75,000, while the Royal Suite went for $760,000.

'Even we were taken aback by the unbelievable response of our loyalty members, the fact that in a week we were 70% booked on a ship that carries around 2,100 guests and is on a nine-month world cruise is just remarkable, and that's indicative of [the demand] we're seeing,' RCI President and CEO Michael Bayley said during today's third quarter earnings call.

Nonrefundable deposits

Bayley noted the suites were booked with nonrefundable deposits.

The 'Ultimate World Cruise' on Serenade of the Seas was announced Oct. 20. The ship will sail round-trip Miami on Dec. 10, 2023, through Sept. 10, 2024.

About the Author

Anne Kalosh

Editor, Seatrade Cruise News & Senior Associate Editor, Seatrade Cruise Review

Anne Kalosh covers global stories, reporting both breaking and in-depth news on cruising's significant people, places, ships and trends. A sought-after expert on cruising, she has moderated conferences around the world, including the high-profile State of the Industry panel at Seatrade Cruise Global. She created and led the acclaimed itinerary-planning case study for Seatrade's cruise master classes held at Cambridge and Oxford universities. She has been the cruise columnist for AFAR.com, and her freelance stories have appeared in a wide range of publications, from The New York Times to The Miami Herald.

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