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Costa appoints vice president of corporate marketing

A veteran of Danone Group and Unilever, Luca Casaura has been appointed vp corporate marketing for Costa Crociere. He is responsible for coordinating all marketing related to the development and positioning of the brand, media and communication strategy, research and product development.

Anne Kalosh, Editor, Seatrade Cruise News & Senior Associate Editor, Seatrade Cruise Review

December 10, 2014

1 Min Read
Credit: Seatrade Cruise News

He reports to Norbert Stiekema, evp sales and marketing.

Since 2013, Casaura was Activia Global vp marketing, launching the first global integrated communications campaign for the dairy market brand in 72 countries.

Between 2008 and 2012, Casaura was marketing, communication and media director for Danone Italy, having previously gained international experience as marketing director of the Enfants et Desserts division of Danone France and later as marketing director of Danone Canada.

He started out at Unilever Italy in late 1997, before joining the Danone Group in 2000.

About the Author

Anne Kalosh

Editor, Seatrade Cruise News & Senior Associate Editor, Seatrade Cruise Review

Anne Kalosh covers global stories, reporting both breaking and in-depth news on cruising's significant people, places, ships and trends. A sought-after expert on cruising, she has moderated conferences around the world, including the high-profile State of the Industry panel at Seatrade Cruise Global. She created and led the acclaimed itinerary-planning case study for Seatrade's cruise master classes held at Cambridge and Oxford universities. She has been the cruise columnist for AFAR.com, and her freelance stories have appeared in a wide range of publications, from The New York Times to The Miami Herald.

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