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Singapore Cruise Centre launches campaign to raise funds for dyslexic childrenSingapore Cruise Centre launches campaign to raise funds for dyslexic children

Singapore Cruise Centre launched a four-month campaign to raise awareness and funds for children from low-income families who suffer from dyslexia, estimated to affect one in ten people in the population.

Mary Bond, Editor in Chief

July 9, 2015

1 Min Read
Credit: Seatrade Cruise News

Lee Yi Shyan, senior minister of state, ministry of trade and industry and ministry of national development, officially launched SCC’s ‘Embrace Dyslexia, Unlock Potential’ campaign at a ceremony held this morning at the HarbourFront Cruise and Ferry Terminal.

During the campaign from July to October, donation envelopes will be placed at strategic points throughout SCC’s HarbourFront Cruise and Ferry Terminal as well as the Tanah Merah Ferry Terminal to encourage port users to donate a minimum of $2.

They also stand a chance to win lucky draw prizes, including ferry and cruise tickets.

SCC launched the campaign, part of Singapore’s 50th year of independence celebrations, with a donation of $50,000.

SCC’s Chairman Soo Kok Leng said: ‘Through the campaign, we hope to educate the public on dyslexia and help remove the stigma attached to the condition. Given access to proper education and training, dyslexic children are able to catch up with their peers in learning and reach their fullest potential in life.’

About the Author

Mary Bond

Editor in Chief

Mary Bond is Group Director, Seatrade Cruise a division within Informa Markets and responsible for the Seatrade portfolio of global cruise events, print and online cruise publishing.

Mary is also the publisher and editor-in-chief of Seatrade Cruise News and Seatrade Cruise Review magazine.

Mary has worked in the shipping industry for 39 years, first for Lloyd’s Register of Shipping before joining Seatrade’s editorial team in 1985.

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