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Celebrity appoints market team leader for New York area

Celebrity appoints market team leader for New York area
Celebrity Cruises named David Siewers as market team manager for the New York area. Previously he served for nearly two years as the line's regional marketing manager for the Washington, DC, metro area, and spearheaded Celebrity's first marketing intensification program there.

Most recently Siewers was regional marketing manager for JetBlue Airways, overseeing marketing initiatives. He also served as the primary commercial liaison to more than 3,000 frontline airport crew members and managed high-profile brand partnerships, including the New York Jets, Brooklyn Nets and Barclays Center.

'David has a proven track record of designing localized marketing/sales programs for travel and lifestyle brands,' said Celebrity's D. Scott Clifton, vp strategic market teams.

Siewers is based on Manhattan's Upper West Side.