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Cruise Planners' Fee calls new Carnival brand 'brilliant'

Michelle Fee - fathom's new experiences will draw new people to cruising. Here, making water filters from natural clay (Photo: fathom)
People are always looking for new ways to travel and give back, so pairing both of these with Carnival Corporation’s new fathom social impact travel experiences is a brilliant idea, said Michelle Fee, ceo and co-founder of Cruise Planners, the giant home-based agent network and an American Express Travel Representative.

Fee added the new brand diversifies the experiences offered and will attract first-time cruisers.

'Those new to the cruise market will find an upscale mission trip of sorts, which will be appealing to millennials and socially conscious families and give them a new way to experience cruising and see the world,' Fee said.

'From the travel industry perspective, we applaud Carnival Corporation for giving us a new opportunity to sell and market to consumers,' she added.