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Michelle Fee - fathom's new experiences will draw new people to cruising. Here, making water filters from natural clay (Photo: fathom)

Cruise Planners' Fee calls new Carnival brand 'brilliant'

People are always looking for new ways to travel and give back, so pairing both of these with Carnival Corporation’s new fathom social impact travel experiences is a brilliant idea, said Michelle Fee, ceo and co-founder of Cruise Planners, the giant home-based agent network and an American Express Travel Representative.

Fee added the new brand diversifies the experiences offered and will attract first-time cruisers.

'Those new to the cruise market will find an upscale mission trip of sorts, which will be appealing to millennials and socially conscious families and give them a new way to experience cruising and see the world,' Fee said.

'From the travel industry perspective, we applaud Carnival Corporation for giving us a new opportunity to sell and market to consumers,' she added.

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