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HomeNewsHAL plans new partnerships, upgrades, branding initiative

HAL plans new partnerships, upgrades, branding initiative

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Orlando Ashford - plans major brand announcements on Thursday
Holland America Line president Orlando Ashford plans to reveal details about multimillion-dollar fleetwide upgrades and enhancements during a Thursday news event in New York.

Ashford also will introduce new key partnerships and a fresh branding initiative.

Check back Thursday afternoon for details.

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TAGS: Refurbishments people marketing cruise lines
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