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MedCruise launches new Chinese website

MedCruise launches new Chinese website
MedCruise has launched a Chinese website -, designed to promote the Mediterranean and its adjoining region as the ideal cruise destination for Chinese tourists.

With user-friendly navigation and a fresh look the MedCruise Chinese website includes valuable information about the association's 100 plus cruise ports and destinations in the Med and its adjoining seas.

Since 2015, MedCruise has been collaborating with Chinese Friendly on a marketing strategy for China to grow awareness of the Med as a cruise destination for Mandarin speaking tourists.

As part of the wider strategic marketing plan that aims to transform the Asian market into a major passenger source market for Mediterranean cruise ports, MedCruise is heading to Asia to attend two major events in the coming months.

A MedCruise delegation will visit COTTM2016(China Outbound Travel and Tourism Market) event taking place in Beijing, China April 12-14 and also to Seatrade Cruise Asia taking place in Busan, Korea between May 12-14, 2016.