Already introduced in most of MSC's European markets, the experience pricing enables travelers to choose a pricing tier based on their preferences and desired amenities.
They can select from four categories—Bella, Fantastica, Aurea and MSC Yacht Club—that range from a la carte to all-inclusive. MSC said the included experiences offered have a value up to $700 per person.
Bella, designed for value-conscious travelers, offers the best price. It gives the option to add on-board services, such as beverage or spa packages, a la carte.
Fantastica gives additional flexibility and options, such as the ability to choose a premium location stateroom and priority choice of early or late dining. Additional benefits include 50% off all fitness classes and personal training, free room service delivery and enhanced recreational activities for children such as cooking and language classes.
As a special promotion, travelers booking the Fantastica experience for sailings of seven nights or longer on MSC Divina between Oct. 18 and April 11 will also receive a beverage package.
The premium Aurea experience, for balcony stateroom and suite bookings, bundles in the premium choice of these accommodations and dining in the main restaurant with 'My Choice Dining' flexible times. Additional benefits are priority boarding, a beverage package and more, plus all the perks associated with the Fantastica experience.
MSC Yacht Club, the elite choice, for travelers who book the line's ship-within-a-ship VIP club experience, provides keycard access, priority check-in/check-out, butler service, a dedicated 24-hour concierge, exclusive Top Sail lounge and pool; 24/7 free alcoholic and non-alcoholic beverages available within the Yacht Club area and a private MSC Yacht Club restaurant.
Travelers who booked an interior, ocean view, balcony stateroom or suite prior to Sept. 23 will automatically receive the Fantastica experience, excluding the promotional drink package offer.
Travel agents will receive full commission on the Inclusive experiences booked by their clients. In addition, MSC Cruises USA will continue to pay 5% commission on any a la carte options, such as shore excursions, that are pre-booked and pre-paid.