Seatrade Cruise News is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

b461e849896a5ab6693f442c22561939_XL
AnneMarie Mathews - With All Aboard Florida lines can offer pre- or post-cruise stays in sought-after Florida destinations

Norwegian PR veteran signs on with All Aboard Florida

Senior public relations professional AnneMarie Mathews, formerly with Norwegian Cruise Line Holdings, has joined All Aboard Florida in Miami (Coral Gables) as vp media relations & promotions.

All Aboard Florida is a passenger rail project connecting Miami to Fort Lauderdale, West Palm Beach and Orlando. The service aims to provide an alternative to congested highways and airport terminals. It is the only privately owned, operated and maintained passenger rail system in the United States.

'All Aboard Florida will provide a great opportunity for cruise lines to offer guests pre- or post-cruise stays in the most sought-after Florida destinations by utilizing the express train service which will offer convenient and fast service between Miami, Fort Lauderdale, West Palm Beach and Orlando. We look forward to working with the cruise lines to offer this service to their guests,' Mathews told Seatrade Cruise News.

Mathews previously led public relations at Norwegian Cruise Line for a number of years, the past four as vp. Her duties included corporate communications, ship launches—among them the high-profile Norwegian Epic, Norwegian Breakaway and Norwegian Getaway introductions—and other major events. Mathews had joined Norwegian as director of PR in 2006.

 

Hide comments
account-default-image

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish