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Virgin Voyages' McAlpin joins speakers at CLIA Australasia’s Cruise360

Tom McAlpin
Tom McAlpin will tell how Virgin Voyages plans an 'epic sea change' in cruising
The president and CEO of Virgin Voyages, Tom McAlpin, will join the lineup of international speakers at this year’s Cruise360 Australasia, just months before the introduction of the company’s first ship, Scarlet Lady.

McAlpin will tell delegates at the sixth Cruise 360 Australasia on August 30 at Hyatt Regency Sydney how Virgin Voyages is preparing an ‘epic sea change' in the cruise industry.

CLIA Australasia and Asia MD Joel Katz said Virgin Voyages’ entry to the cruise arena is a sign of the industry’s rapid evolution.

New demographic

‘Tom’s appearance at Cruise360 #NextGeneration will provide the Australasian travel community with an opportunity to hear about the new cruising demographic Virgin Voyages has identified and the process it went through to target that emerging market,’ Katz said.

‘Virgin has promised an epic sea change and a very different kind of travel experience, so this will be a chance to hear about how new cruisers can be discovered and enticed in an increasingly diverse industry.’

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