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Carnival’s WUATA campaign is back, with a new promotion

PHOTO: ANNE KALOSH Adolfo Perez.jpg
'We’re going to educate clients and make sure consumers know that a travel advisor’s knowledge and experience are game-changers when booking a vacation,' Adolfo Perez said
Carnival Cruise Line’s yearlong ‘Why Use a Travel Advisor,’ or WUATA, campaign is returning in 2020, with a new booking promotion.

Bonus reward points

Featured as ‘100 Reasons Why Use a Travel Advisor,’ the initiative kicked off today with a new booking promotion, ‘100 Rockin’ Rewards.’ Travel advisors can earn 100 bonus reward points for every five bookings they enter in the Loyalty Rocks! Rewards Program between Jan. 13 and Feb. 29, up to 1,000 points.

Bonus points will be incremental to the standard reward points for each of these bookings.

Expanded reach and monthly initiatives

The ‘100 Reasons’ WUATA initiative raises awareness about how travel advisors create value for their clients, with the goal of reaching more consumers this year. New for the 2020 program are monthly initiatives with 100 giveaways, events, rewards and more to benefit travel advisors and their clients.

Last year’s campaign was such a success, Carnival decided to keep it going, according to Adolfo Perez, senior vice president of global sales and trade marketing.

Game-changers

‘Every month in 2020 we’ll roll out fun initiatives for travel agents and their clients to participate in 100 Reasons Why Use a Travel Advisor. We’re going to educate clients and make sure consumers know that a travel advisor’s knowledge and experience are game-changers when booking a vacation,’ he said.

To participate in the '100 Rockin’ Rewards' promotion, travel advisors need to complete the opt-in form available on GoCCL.com and enter their bookings in the Loyalty Rocks Rewards Program. Reward points can be redeemed for gift cards, merchandise, electronics and more.

Travel advisors and their clients can keep up with the latest monthly initiatives by visiting wuata.com or following the WUATA Facebook page and the Carnival Trade Facebook page.