Crystal brought back its successful 'Book Now' program of several years past, as promised to top retail partners at their sales gala earlier this year.
Savings up to $2,000 per suite
The program offers significantly reduced fares featuring limited-time savings up to $2,000 per suite on hundreds of Crystal voyages, with fares increasing once the designated expiration date is reached. 'Book Now' savings are available on select 2018, 2019 and 2020 voyages aboard Crystal Symphony and Crystal Serenity, as well as on Crystal River Cruises and the line’s intimate yacht, Crystal Esprit.
Instilling a sense of urgency
'We are confident that the immense value proposition of "Book Now" savings instills a sense of urgency in travelers who might otherwise wait to book their dream vacations and proves that it literally pays to plan ahead,' said Carmen Roig, SVP marketing and sales.
The savings range from $200 to $1,000 per person depending on selected date. Current 'Book Now' savings expire on Aug. 31 for ocean voyages and Sept. 30 for river and yacht expedition sailings.
Some fares will go up Sept. 1
Crystal has already determined that fares will increase on at least 21 ocean voyages as of Sept. 1.
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