Ponant to expand Paul Gauguin Cruises’ fleet

Sarina Bratton said another ship for Paul Gauguin Cruises will 'open up new destinations.' Paul Gauguin is pictured here in Bora Bora PHOTO: Paul Gauguin Cruises

Ponant will grow Paul Gauguin Cruises’ single ship fleet in the near future to expand the French company’s presence in the South Pacific.

This was revealed to Seatrade Cruise News by Sarina Bratton, chairman Asia Pacific and special advisor, Ponant Yacht Cruises & Expeditions.

It follows this month’s announcement that Ponant is acquiring Paul Gauguin Cruises, which operates the 332-passenger Paul Gauguin in the South Pacific year-round.

Bratton confirmed the two cruise lines, which share the ‘same core values,’ will operate separately and said an announcement about Paul Gauguin Cruises’ expansion can be expected early next year.

‘We will open up new destinations’

‘We will open up new South Pacific destinations,’ she said.

Bratton’s daughter Bianca, who lives in Wanaka, a resort town on the South Island, was recently appointed New Zealand business development executive for Ponant, mirroring the growing importance of the country for luxury expedition cruising.

Bratton was on the ‘Luxury Expedition Cruise Market’ panel at NZCA 2019 with Adam Armstrong, SVP & managing director Australia and New Zealand for Silversea Cruises.

Both agreed that New Zealand is perfectly positioned for the operation of expedition ships.

Seeking ‘sexy’ ports

Bratton said she is looking for ‘sexy’ new and remote ports around the country.

‘Our passengers don’t want to go in a ship’s tender,’ she said. ‘They want to get wet and windy in a Zodiac. However, they do, of course, want to return to the luxury offered by their ship.’

Armstrong filled in details of Silver Cloud’s ‘uncharted world tour’ in 2021, which will take 167 days and visit 107 destinations in 30 countries.

He said it will be a hands-on exploration of the world, with immersive shore excursions and briefings by world-class experts.


Posted 25 August 2019

© Copyright 2019 Seatrade Informa Markets. Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Seatrade Informa Markets.

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Helen Hutcheon

Author Bio ▼

Australasia correspondent Helen Hutcheon did her cadetship on a shipping magazine and worked in P&O’s Sydney office for seven years as a public relations journalist. For 19 years she was deputy editor of Travel Week, which was Australia’s leading trade newspaper that covered major local and international industry events. In 2008 the late legendary Rama Rebbapragada presented her with an award from Royal Caribbean Cruises Ltd ‘in recognition of her outstanding contribution to the cruising industry.’ In 2010 she won the Neil Frazer Award for ‘outstanding contribution to the cruise industry,’ elevating her to CLIA Australasia’s hall of fame. She has been the Australasia correspondent for Seatrade Cruise Review since 1997 and for Seatrade Insider (now Seatrade Cruise News) since its launch in 2000.

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