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Hurtigruten Group expands Asia Pacific team

Hurtigruten Group expanded its sales and marketing team and has taken its public relations and communications in-house.

Helen Hutcheon, Australasia correspondent

July 8, 2024

1 Min Read
CRUISE .Kirsty Fruin
New Regional Sales Manager Kirsty Fruin previously worked for Fred. Olsen Cruise Lines in the UKPHOTO: HURTIGRUTEN GROUP

MD APAC Damian Perry said the expanded team will support growing demand for the company’s two brands — Hurtigruten and HX.

Best support

‘As our business continues to evolve, we want to ensure we can best support our industry partners, agents and consumers across Hurtigruten’s original Coastal Express and Premium Signature Voyages, as well as HX expedition cruises,’ Perry said.

‘Additionally, bringing our PR and communications activity in-house will help strengthen relationships with travel and news media in the region.’

Kirsty Fruin will be based in Brisbane as regional sales manager for Queensland, Western Australia and South Australia.

Fruin, who emigrated from Scotland, previously worked for Fred. Olsen Cruise Lines in the UK.

Melbourne office additions

Briohny Black and Laura Lund are new consultants at the Customer Service Centre at Hurtigruten’s Melbourne headquarters.

Jemma Gormack from New Zealand and Emily Coltman from the UK, both with strong digital and marketing experience, joined the Melbourne office as marketing executives.

Christina Koullas, who has been working as a public relations consultant for Hurtigruten, joined its Melbourne office in the newly created position of public relations and communications manager APAC.

About the Author

Helen Hutcheon

Australasia correspondent

Helen Hutcheon did her cadetship on a shipping magazine and worked in P&O’s Sydney office for seven years as a public relations journalist.

For 19 years she was deputy editor of Travel Week, which was Australia’s leading trade newspaper that covered major local and international industry events.

In 2008 the late legendary Rama Rebbapragada presented her with an award from Royal Caribbean Cruises Ltd ‘in recognition of her outstanding contribution to the cruising industry.’

In 2010 she won the Neil Frazer Award for ‘outstanding contribution to the cruise industry,’ elevating her to CLIA Australasia’s hall of fame.

She has been the Australasia correspondent for Seatrade Cruise Review since 1997 and for Seatrade Insider (now Seatrade Cruise News) since its launch in 2000.

 

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