Jenna Wallis, Fred. Olsen’s head of procurement, to drive ‘sustainable growth’Jenna Wallis, Fred. Olsen’s head of procurement, to drive ‘sustainable growth’

The newly created role of head of procurement at Fred. Olsen Cruise Lines was awarded to Jenna Wallis in September. Her aim is to drive efficiency and access innovation. 

The appointment comes after the cruise line recently welcomed Doug Glenwright as guest experience director and Sonia Holman as e-commerce and marketing director.

Samantha Stimpson, CEO of Fred. Olsen Cruise Lines, said, ‘These new appointments further strengthen my team and reflect our commitment to continually evolving to meet the challenges and opportunities of the cruise industry. We look forward to driving Fred. Olsen Cruise Lines forward, while ensuring our guests enjoy the best possible experience on board our ships and create unforgettable memories.’ 

Vision

‘...This really was my dream role, given the company itself and its well-known brand, coupled with the chance to take on this newly created role and lead the transformation of the purchasing team to a strategic procurement partner,’ Wallis explained. 

‘My vision is to have a world-class procurement team, strategically aligned to the business’ goals, enabling revenue growth, improving gross margin and cashflow, all while providing an enhanced guest experience.’

Remit

Wallis said, ‘Currently, the remit of my team is our fleet of ships – the core of our business, but I’ll be growing our scope to include indirect spend too, for example marketing and technology systems at our Ipswich head office.

‘We have opportunity to drive sustainable growth through strategic procurement and I am so proud to be leading this initiative…’