A new cruise guest survey reveals the effects of COVID-19 on travel behavior and preferences

This is one of the key findings from a new global survey carried out by the national cruise network in Denmark, CruiseCopenhagen. It was conducted among 3,322 cruise guests globally from Australia, the USA, UK, and Germany. 

As we all know, the COVID-19 pandemic has brought the world to a standstill – and as the tourism industry in general – the cruise industry has been one of the most impacted industries worldwide.

In Denmark, CruiseCopenhagen was expecting the longest cruise season ever in 2020, and everything was in place to welcome a record number of cruise guests. But then came COVID-19, and more than 98% of cruise calls were canceled in 2020.

To support the local partners during the pandemic, CruiseCopenhagen launched a project called 'Cruise Comeback.' A project aimed to help the partners better understand and respond to the pandemic's impact on the cruise industry.

One initiative is to analyze how cruise travel behavior will change due to the pandemic. Therefore, CruiseCopenhagen launched an international survey asking 3,322 cruise guests about their travel preferences and needs during COVID-19 and sentiment around the safety of cruising overall. Watch the video below and get seven key takeaways from the survey:

Seven key takeaways from the COVID-19 cruise guest survey

CruiseCopenhagen offers its continuous support to the cruise industry as we work towards a safe industry recovery. If you want to know more about the survey or Denmark as a cruise destination in general, please go to cruisecopenhagen.com. Here you can also find the Danish guidelines for a safe resumption of cruising.