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FCCA partners with PortMiami for promotions, support

Florida-Caribbean Cruise Association partnered with PortMiami on a strategic program that will target FCCA’s channels and resources to support the port's long-term goals.

Anne Kalosh, Editor, Seatrade Cruise News & Senior Associate Editor, Seatrade Cruise Review

June 13, 2023

1 Min Read
Credit: Seatrade Cruise News

'We deeply appreciate our partnership with the Florida-Caribbean Cruise Association,' PortMiami Director/CEO Hydi Webb said. 'As we continue to expand our operations and partnerships, we look forward to cruise activity growth which will benefit all of our industry colleagues.'

'PortMiami has been one of our longest-standing partners, and we are humbled by their continued confidence,' FCCA CEO Michele Paige said. 'Like PortMiami, we at FCCA constantly work to adapt our approach for our partners, and we are excited to chart the course for growth together.'

Promotions

The partnership agreement will promote PortMiami through a multifaceted approach, including coverage in all FCCA publications such as Travel & Cruise, its magazine produced and distributed in partnership between FCCA and Cruise Lines International Association; spotlights in a weekly e-mail newsletter sent to tens of thousands industry professionals and a campaign featuring PortMiami throughout FCCA’s social media channels. 

Operations Committee access

Additionally, the agreement will use FCCA’s Operations Committee, comprised of high-level cruise executives representing the association's 23 member lines, with PortMiami to be featured in their workbooks and opportunities to meet with the executives on PortMiami’s agenda of long-term strategic goals, including the launch of a net zero program.

About the Author

Anne Kalosh

Editor, Seatrade Cruise News & Senior Associate Editor, Seatrade Cruise Review

Anne Kalosh covers global stories, reporting both breaking and in-depth news on cruising's significant people, places, ships and trends. A sought-after expert on cruising, she has moderated conferences around the world, including the high-profile State of the Industry panel at Seatrade Cruise Global. She created and led the acclaimed itinerary-planning case study for Seatrade's cruise master classes held at Cambridge and Oxford universities. She has been the cruise columnist for AFAR.com, and her freelance stories have appeared in a wide range of publications, from The New York Times to The Miami Herald.

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