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CLIA Australasia offers 2021 online Masters Program

The coronavirus pandemic put paid to Cruise Lines International Association Australasia’s annual Masters Conference which was held on a ship every year from 1999 until 2019.

Helen Hutcheon, Australasia correspondent

April 22, 2021

1 Min Read
Credit: Seatrade Cruise News

Originally hosted on board Norwegian Capricorn Line’s Norwegian Star and Royal Caribbean’s Legend of the Seas in 1999, it was last held at sea aboard Princess Cruises’ Ruby Princess during a six-day round cruise from Sydney to Tasmania on November 2, 2019.

50 new graduates

There were 50 new graduates following that voyage, taking the number of Cruise Masters in Australia and New Zealand from 320 to 370.

Twice yearly intake

Now CLIA Australasia has launched a new six-week online Masters Program to be offered twice a year — June 7 and September 20, 2021.  

Open to agents who have achieved Ambassador status, it offers new content, including education on data, technology and the evolving online retail environment.

Reflecting the times

‘The format and content have taken a direction to reflect our times, but the objective remains the same — to give agents the ability to develop new revenue streams and create a unique brand differentiation,’ CLIA Head of Training and Development Peter Kollar said. 

‘The Masters Program is designed to take agents into an environment beyond mainstream selling, giving them the skills they need to forge a unique position in a competitive retail landscape,’ Kollar said.

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About the Author

Helen Hutcheon

Australasia correspondent

Helen Hutcheon did her cadetship on a shipping magazine and worked in P&O’s Sydney office for seven years as a public relations journalist.

For 19 years she was deputy editor of Travel Week, which was Australia’s leading trade newspaper that covered major local and international industry events.

In 2008 the late legendary Rama Rebbapragada presented her with an award from Royal Caribbean Cruises Ltd ‘in recognition of her outstanding contribution to the cruising industry.’

In 2010 she won the Neil Frazer Award for ‘outstanding contribution to the cruise industry,’ elevating her to CLIA Australasia’s hall of fame.

She has been the Australasia correspondent for Seatrade Cruise Review since 1997 and for Seatrade Insider (now Seatrade Cruise News) since its launch in 2000.

 

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