The partnership means that Swan Hellenic will have a direct presence in Asia and be able to ‘offer guests the benefits of full sea-sky integration to carry them from their cities to our ships and back again around the globe’, says Andrea Zito, ceo, Swan Hellenic.
Tam Holdings has over 40 years’ experience in the travel sector and represents airlines and logistics companies throughout Asia. It has offices or partners in China (Shanghai, Beijing, Guangzhou, Chongqing, Hong Kong, Taiwan), Thailand, Malaysia, Singapore, the Philippines, Vietnam and Indonesia.
Zito added that Swan Hellenic believes ‘strongly in the immense potential of the Asian market both now and above all in the future.’
The move is part of the cruise line's strategy to establish its direct presence worldwide.