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In Focus: Seatrade Cruise Asia

More Seatrade Cruise Asia Pacific speakers announced including Silversea's Barbara Muckermann

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L-R clockwise Helen Huang, Barbara Muckermann, Anthony Kaufman, Marcus Puttich, Jasem Zaiton and Raymond Lim
The first day of the upcoming Seatrade Cruise Asia Pacific conference in Hong Kong will close with a keynote address by Barbara Muckermann, president, Silversea Cruises, addressing 'Luxury Cruising in Asian Waters.'

With the popularity of luxury cruising at its peak, this address looks at how the Asian cruise renaissance can capitalise on the global luxury market boom and turns to what the future holds for luxury cruising in Asian waters.

On the second day, (October 26 ) much attention will be paid to the future of regional source markets, cruise line strategies and future development of the region.

Anthony Kaufman, senior executive advisor, MOL Cruises Ltd; Raymond Lim, COO, Resorts World Cruises; Stephen Spendlove, head of ship management, Asia, V Ships Leisure and Jasem Zaiton, marketing manager, GAC Group Holdings appear in a panel 'How to Start or Refresh a Cruise Line for the Asian Market.'

With momentum building for Asian source markets to return to cruise, what does the future hold for regionally owned and chartered brands? This session underscores the necessary considerations and preparations to start your own cruise line, built and owned on your doorstep.

The China Effect

With China lifting its outbound group travel restrictions and international cruise ships returning to homeport in mainland China next year, 'The China Effect' session will discuss the prospects for reigniting growth in the China source market, both regionally and further afield with thoughts shared by Ted Blamey, principal, CHART Management Consultants;

Helen Huang, president, Greater China, MSC Cruises; Dr Zinan Liu, SVP & chairman, Royal Caribbean Cruises, Asia; Brendan Tansey, md China, Viking Cruises and Sharon Yuen, director, North and Northeastern China, Hong Kong Tourism Board.

The conference on Thursday will conclude hearing from Justin Poulsen, VP itinerary planning & destination development, Silversea, and Marcus Puttich, director destinations, TUI Cruises, to understand the decision making process behind current and future deployment plans for cruising in Asian waters.

Conference updates, registration

The full conference programme found here is filled with discussions on the future of scalable sustainable infrastructure shoreside, to best practice for creating cruise lines for the regional source markets.The event takes place at the JW Marriott in Hong Kong October 24-26. Earlier seaker announcements included the opening State of the Industry panel and first round of speakers' roster.

Delegate registration can be found here.

Tabletop exhibition

Plus, tabletop exhibitors will get the opportunity to present ‘What’s new with you.' After a years-long hiatus, there is much to catch up on for cruising in the Asia Pacific region. Find out about a turnkey tabletop exhibitor package.

Seatrade Cruise Asia Pacific is a conference-led event for delegates and tabletop exhibitors, there is no visitor stream.

TAGS: Asia