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Princess Cruises introduces CrewCall feature

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CrewCall features expand the OceanNow digital experience used to place food, beverage, retail and amenity orders for delivery directly to the passenger's location
A new on-demand service allows Princess Cruises passengers to call a crew member to their exact location to make an in-person request for assistance.

CrewCall is available on stateroom television as well as the MedallionClass app and leverages the OceanMedallion wearable to guide a crew member to a passenger's exact location.

Princess said this shows how it is leveraging MedallionClass technology to increase high-touch and personalized service versus replacing it.

Text a question or request

The corresponding CrewCall Chat feature lets users text their specific question or request on a smart device to be answered or actioned virtually by crew.

CrewCall 'minimizes wait time at our guest services desk while simultaneously improving our responsiveness,' Princess President Jan Swartz said.

Both CrewCall features expand the OceanNow digital experience used to place food, beverage, retail and amenity orders for delivery directly to the passenger's location.

Responding in the moment

'Every minute a guest has to stand in line to wait for service or to have a simple question answered diminishes the value of their vacation,' added John Padgett, chief experience and innovation officer, Carnival Corp. & plc. 'OceanNow with CrewCall really delivers on the MedallionClass "service now" philosophy and maximizes the vacation value for all Princess guests by responding in the moment to their wants, needs and desires without any inconvenience.'

CrewCall is part of a new array of what Princess calls 'TrulyTouchless' conveniences that will be available when the line returns to sailing, starting July 25 aboard Majestic Princess in Alaska and aboard Regal Princess and Sky Princess in the UK from July 31.

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