Starting this month, GSTC will embark on a three-phase initiative over the course of five months: firstly, preparatory research and data compilation, a second phase of on-site assessment with stakeholder engagement, and a final phase of analysis and report. The report phase will map out a plan for improvements.
The GSTC Destination Assessment focuses on four main categories of destination sustainability: destination management and governance; economic benefits to local communities; protection of cultural heritage, community, and visitor well-being; and environmental protection and conservation.
‘CLIA is delighted to be expanding its partnership with the GSTC on this new initiative jointly with two such important Greek destinations and cruise ports,’ said CLIA President and CEO, Kelly Craighead. ‘The cruise industry is dedicated to sustainability and our experience supporting previous sustainability assessments has shown what can be achieved when city leaders, local communities, and industry work together towards a common goal.
‘While we may only be a small part of the tourism sector, we want to play a big part in helping to preserve the heritage and environment of the world’s favourite destinations.’
Randy Durband, ceo, GSTC, said, ‘We applaud CLIA for its active participation in these endeavours.’