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NCLH adopts Shoretime platform via Brenock for enhanced tour planning

Shoretime can enhance excursion management, offering seamless tour planning and enhanced visibility
Miami-based Brenock Technology in collaboration with Shoretime will enhance NCLH’s excursion management through the Shoretime platform. 

NCLH will go live with Shoretime in April 2024 and Brenock’s port cost management tool, Integrated Management System, in Q2.

It is the first contract with Norwegian Cruise Line Holdings secured by Brenock, a leading provider of software applications and consulting services, and Shoretime.

Shoretime platform

Shoretime, a first-of-its-kind cloud-based excursion management interface, will automate and streamline core aspects of NCLH’s tour planning, including creating tours and sourcing bids from tour operators. The platform provides real-time updates that facilitate NCLH’s selection of tour operators, enabling automated inventory management and scheduling of selected excursions for its passengers. It also increases visibility and streamlines communication between cruise lines and tour operators across all stages of tour planning, execution and reporting. 

‘We are proud to launch Shoretime, a ground-breaking excursion management tool that reflects our dedication to leading through innovation and superior quality,’ said NCLH’s VP of commercial destination services, Jean-Pierre Joubert. ‘This platform transforms the tour management process, optimizing interactions with tour operators, content management, and revenue efficiency, all through state-of-the-art technology with a user-first approach.’ 

Joubert added, ‘Shoretime is designed to not only fulfill the current demands of our guests but also to anticipate future challenges, setting a new standard in our industry.’ 

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Phased approach

Through the agreement, NCLH will deploy the Shoretime platform in a phased approach, starting with the tour bidding and inventory allocation modules from its head office and with tour operator partners worldwide. The platform will enhance excursion development and management for NCLH and its global tour operators. 

Shoretime marketplace

Through the deployment of Shoretime, NCLH will add to Shoretime’s marketplace, where both tour operators and cruise lines access a trusted and vetted list of tour options. This marketplace reduces the complexities for cruise lines and tour operators and creates a unified process for shore excursions.  

‘Our contract with NCLH marks a pivotal moment for Shoretime as we endeavor to revolutionize the marketplace for cruise tour excursions,’ stated Pierre Kleinhans, CEO of Tactivion and founder of Shoretime. ‘By facilitating streamlined operations and enhanced data-driven insights for cruise lines and tour operators, we are not only simplifying the excursion management but also creating opportunities for tailored, exceptional guest experiences and more robust business prospects for our partners.’ 

Manus Walsh, president at Brenock, remarked, ‘...It has long been a goal of Brenock’s to offer an end-to-end cloud-based port cost management solution, and we have finally reached that goal with the integration of Shoretime. Brenock’s core products will be tightly integrated with Shoretime, offering a seamless experience for our customers.’