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Cruise Baltic workshop sees tour operators join discussion on challenges facing the region

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Cruise Baltic meeting in Tallinn saw tour operators, cruise lines, ports and destinations discuss the way forward for the Baltic Sea region
For the first time, Cruise Baltic invited tour operators to join member ports and destinations and cruise line executives at a recent workshop to discuss collaborative ways to fortify the position of the region.

‘New times calls for new ways: The current geo-political situation is affecting many sectors across the globe, and this applies to the cruise industry in the Baltic Sea region as well,’ cited the B2B network of 32 ports and destinations.

With cruise ships not currently visiting St Petersburg, cruise lines have altered their Baltic itineraries with some ports receiving fewer calls, whilst others have more calls than ever before, and some may be reaching the limits of their capacity.

Tallinn workshop

To meet these new challenges Cruise Baltic invited tour operators from the region to join its summit in Tallinn.

‘We face challenges that can only be handled together across the industry and with a common will to find new solutions. That’s why we invited several stakeholders from across the industry to our summit,’ noted  Mikkel Aarø-Hansen, chairman for Cruise Baltic and CEO for Wonderful Copenhagen.

‘Cruise Baltic already has a unique collaboration amongst Baltic stakeholders, which is a great strength and something we are very proud of,’ said Aarø-Hansen adding, ‘now we need to look at how we can help each other even more going forward and how we put aside our individual short-term interests to the benefit of a greater and common good in the long-term.’

The workshop was conducted by Luis de Carvalho, commercial cruise director, Copenhagen Malmö Port who commented: ‘Working together means to agree on common solutions that can be applied in practise where each of us has a role to play. This workshop was a step further in building a foundation that allows for greater cooperation and results for years to come.‘